Using Instagram Stories to Boost Your Business
Over the past two years, Instagram Stories has evolved, and now it's a highly competitive channel for business marketing. The Stories which include posts of photos and videos that disappear after 24 hours is one of the most popular features on Instagram with over 400 million daily users (June 2018). Currently, this feature is used by businesses to enhance their visibility and engagement. Brands are using Instagram Stories to generate user-specific content in order to interact with their audience, increase their engagement rates, website conversions, leads or sales. As Instagram noted in June 2018, 'Stories has evolved to become the home for self-expression and casual sharing for more than 400 million Instagrammers every day'. Instagram Stories feature is definitely the fastest growing format on Instagram, with more than 400 million accounts who use Instagram Stories every day. there are many approaches that you can implement to take advantages of the Instagram Stories featu...